At one time in America's history, cider was a staple of most any household. It was easily made, inexpensive, easy to store and was safe to drink. The earliest settlers, embarking from the heart of England's cider country brought with them rootstocks to establish apple orchards for cider. In short time, new cultivars of apples were created unique to America. Safer to drink than water, cider was served with every meal. When it turned sour, the vinegar was used for cooking, preserving and indeed for drinking in refreshing draughts of haymaker's switchel and vinegar shrub.
Though it helped to make the (brief!) presidency of Harrison, cider had become too common. It was not valued for its particular rarity or the skill by which it was crafted, it was simply a drink that tasted good and was safer than the water sources on many farms. It came to be taken for granted that cider was an inexorable part of life in America.
The Industrial Revolution brought with it a precipitous decline in cider production. Orchards established in small farmyards were swallowed as cities expanded. An influx of immigrants from Western and Central Europe, notably Germans brought with them their own industry in brewing. Beer gained favor for many of the reasons cider did but with one significant difference; the malt used to make beer was easily stored and transported while cider apples were not. Generally speaking, cider mills were located on or near orchards as apples were heavy and easily damaged in transport. The malt used in brewing could be grown hundreds of miles away and be easily stored and shipped to breweries for production. Where cider was the product of farms, beer was the product of cities.
The final blow for cider came with Prohibition. To the extent that it remained at all in the farms and fields of New England and elsewhere, cider was driven out. Some farmers were able to maintain their mills and orchards by helping Americans realize a taste for sweet cider (a drink embraced by the temperance movement and found almost nowhere else) but for a time at least, the craft was done for.
While cider may not have ever disappeared entirely from view, the tradition of local cidermaking in America went fuctionally extinct.
A limited number of "traditional" producers of cider still remain but I would argue that much of the craft and art of producing good cider has disappeared. Of late, a handful of regional producers have been working to revive this process with some success but largely, our hard cider options in this country are limited to the artificially sweetened pub variety (think Magner's, Original Sin, Woodchuck) and the overly dry apple wines of well-meaning but poorly enabled small-scale producers. It is my hope that moving forward, we begin seeing the sort of dedication and enterprise in the world of cider production that we have seen in the last twenty years of American Brewing.
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